The fruition of an organisation has a dynamic influence on its business strategy. Owning a pellucid and laser-focused action plan is imperative for any organisation. In short, it is the idea, innovation, and intelligence that transforms the business at each stage and only by accomplishing those small milestones at each stage, it gets emerged as a giant on the whole. How will it be if a strategy accompanies you with those critical tools entirely? The apt answer would be i3 strategy. This article clearly makes you comprehend its importance with a live example of a business tycoon who had i3 as his backbone to evolve.